How Social Media Marketing Changed The Rules Of American Politics

Image by Esoteric Desi at Flickr.Com
A Barrack Obama 2008 Campaign Case Study
Overview
In this presentation I want to answer two main questions:
- Why Did Obama Win?
- And What Is Social Media Marketing? Read the rest of this entry »
Tags: social media marketing
7 Rules Of Modern Advertising
A review of David Ogilvy’s book “Ogilvy On Advertising”
Who Is David Ogilvy And Why Should We Listen To Him?
- David Ogilvy is commonly called “The Father of Advertising”.
- He was referred to as “the most sought after wizard in today’s advertising industry”, Time Magazine, 1962.
- He started his company Ogilvy, Benson & Mather in 1948 with $6,000 and sold it in 1989 for $864 million.
- Adweek magazine asked people in the business “Which individuals—alive or dead—made you consider pursuing a career in advertising?” Ogilvy topped the list. And the same result came when students of advertising were surveyed. His best-selling book “Confessions of an Advertising Man” is one of the most popular and famous books on advertising. Read the rest of this entry »
Tags: marketing advertising
raw comedy 2008 semi final 1
wow, tough crowd… anyways, i’m glad it’s all over for now!
“the first time i jumped out of a plane, something major did go wrong and i thought i was going to die. and after i landed safely, my first thought was that this was exactly the same feeling as doing the tonight show.” - paula poundstone
Duration : 0:4:6
Are You A Lion Or Are You A Unicorn?

Image by Est Bleu2007 Flickr.Com Creative Commons
I heard this story once but I have no idea who it’s by, I like it and wanted to post my version of it here…
Once upon a time there was a hunter who was out on a hunt. His job was to gather food and bring it back to share with the rest of his tribe. So he went out into the woods every day and he explored and he explored and he explored but he wasn’t a very good hunter, he often failed and had to return home at the end of the day empty handed.
Tags: lion unicorn story
Learn To Salsa - Every Friday Night At The North Adelaide Community Centre
Footage from Adelaide Uni O’Week 2007. Hybrid Kinetic free salsa and hip hop classes from 7.30pm Fridays @ the North Adelaide Community Centre, gold coin donation, so come and bring your friends along… if you have any ;-p Duration : 0:6:43
Tags: demo, friday night, north adelaide, Salsa
3 Things I Learnt From The Dark Knight
Image by AliceLinWonderland Flickr.Com Creative Commons
So, what makes a great movie?
I saw the new Batman movie recently “The Dark Knight” and I must say that Heath Ledger did an amazing job of portraying the Joker, even better than Jack Nicholson back in 1989 in my honest opinion.
Afterwards I started to think about what makes a great movie - is it the special effects? Maybe, although there are many movies with great special effects that have not been as successful. Is it the big name stars? Not necessarily, big name stars make bad movies all of the time.
Tags: dark knight batman movie
Fortune Telling Is Better Than Advice Telling
Image by griraffes Flickr.Com Creative Commons
So, my (ex)girlfriend and I went to check out the Body, Mind & Psychic Expo recently. I tagged along as she paid $35 for a massage, $40 for a twenty minute Tarot card reading with a Gypsy and $10 for a twenty minute goal setting session with a life coach.
Tags: cold reading
8 Shoe Personality Types
So I thought that it would be kind of cool to put together a bit of a profile on the different types of shoes and what they say about the women that wear them (this is based on something I read in Cosmo haha), so here is a list of some common types of shoes and what they might mean about her:

ClickArt Photo Distributed By MindScape
Tags: cold reading, shoe personality
Sky Jump… Kind Of Like Bruce Willis
Yeah, this one time, the wind whistled through my ears and my hair felt like it was going to rip out! My heart was pounding and even though I could hear people yelling at me, I couldn’t really make out what they were saying. I could smell the fresh air and far below me, I could hear the sound of cars zooming past. I was horrified and yet I felt like I wanted to go to sleep. And then, I just stepped off… and dropped 192 metres.
